Power of Branding - a collector observation

 In 2011 when Coca Cola pulled back from the market the snow white can with polar bears for the holidays , because  customers complained of confusion caused with the can with Diet Coke, tells us how we the consumers depend on the color more than reading the product labels, this is of course due to the power of marketing , RED is coke, Blue is Pepsi ,,,etc. in the Sucrology world , there are the white, brown, and pink packets, white is for white sugar, brown is for brown sugar, while pink is for sweetener.....well.. packets can be of any color but mostly  pink is for the sweetener. Question here is pink really for any sweetener? or is it because of the fact that we got used to pink color is -since it is  one of the most famous product "Sweet n' low"-, I noticed that some places use pink color for the locally packed sweeteners. although it's  not sweet n' low. 

See the power of colors in branding and marketing!

I am not saying that all places are using the three type of sugars, nor all use the pink for sweetener, my observation is only for those who use them. Sweeteners vary but we all know what pink is what green is and what yellow is , weather it indicate the  brand or the type of sweetener, I know there is a code for the each sweeteners if its saccharin  or aspartame ...etc.

with different types of sweeteners or sugar substitutes, we can see a golden yellow Sweet n' low, a pink Equal and  a green Splenda .😊

Example:

UAE - Rosewood Hotel - Click here

Thinking !

its been a while  I haven't post new things 
will do soon inshallah, because I have 10s and 10s of hotel keys .. and more of sugar packets ..cans ..etc 

what are the new themes I collect now ?
well they are all the same except for this new thing

I started collecting 'The Little Prince" story book in any available languages. i managed to have Arabic, English, Armenian, Turkish, and a mini one in English., I shall start posting pics of the Little Prince Books :)

I think I will post pics of some of my old toys/ electronic appliances 

pics from my friends 2

Remember this post?

pics from my friends

Well, got the one from Russia, 2 from UK,but the ones from Switzerland, Turkey.. were taken from them in the airports :(
I am thankful though, because they were trying to keep them safe  

London 2012 Olympics

Let the games bigin

Water Bottle Collecting

Today I found an OGO water bottle in my desk drawer at work , it had been there for a very long time (yrs!) tried to remember where I got it from, but couldn't *sigh*, well when I saw this I told my self how long back I had you ?!?  then it hit my mind that I have a bottle of water that I brought from Brisbane airport (Australia), that was on 2005!. Yesterday I was in the grocery shop and passed by the Water Section .. only to find the Al Ain water ( Spirit of the union but still water ) as I have the sparkling set ( see it here ) I could not help my self and bought the last two sets , I also found Sirma Bottles , it says "exclusive edition", which made me take them ... I really do not know where am I getting to with my crazy hobby .. the thing is that I saw bling h2o water bottle , and they are not cheap, my sister pulled me away before buying one! but I told her perhaps you can get me a set for my birthday!! *giggles* I managed to take apicture though lol I don't know how long it is going to take me before buying them .

below are some of my humble water bottle collection

 

Some times I think and want to decide to concentrate on one thing to collect, then I think of all the other things that I am going to miss ! lol 

pics sent by friends

These pics were sent by my travelling friends asking me if I want this can , or "is this what you want?"

arent they weet and good friend !

Although UAE football team is participating in LONDON 2012 Olympics as well as other sports teams, but did not see or hear anything about UAE Coca-Cola in this regards... hope tp se something nice .

Till now I have from UK, France, Japan
On the way: Australia, South Africa, Turkey, Canada
was supposed to receive from Switzerland but they took them from my cousin before boarding
have more for me? let me know

Snapple

I bought a Snapple today and was thinking, why did I stop drinking it? *sigh* was it the bottle size?
then noticed that the design of the cap was changed, so thought of keeping it, only to notice the inside [real fact] then it hit me , I remembered why I stopped buying Snapple it is the caps , I do not want to collect them *sniff*, so I can at least check if it a common item to be collected, and WOW ! ppl are collecting them, I liked the idea of some who arranged special boards , or blogs only for these caps.. Well Done Snapple Beverages Corp. well thought as well..... its fun though
am I going to start this? where would my obsession take me !!.. I am not sure , although I do collect the " crown caps" and other bottle caps , but not that much into it ..

*Thinking*

I think I have to work on the labels .. to make it easier to view the posts , will make them less , example.
Sugar Packets
Coke Cans
Pepsi Cans
Misc. Cans
Phone Cards
Hotel Keys
Other collectables
and as for countries things are from will be mentioned in the titles so they would show in th archive ..
will work on it in the weekend
==> Update --> Done :)

" fusilately " and " telegery " !!!

Telecom companies have also taken advantage of phone cards to place advertising on them, or to feature celebrity portraits, artwork, or attractive photography to increase the appeal of the cards to consumers. This practice, combined with the disposability of the cards (encouraging individuals to purchase multiple cards), has led some people to start collecting phone cards as a hobby.
The hobby is called "fusilately" in the UK and a collector is known as a "fusilatelist" ; in the USA it is called "telegery". Phonecards have been collected worldwide since the mid 1970's and peaked in the mid 1990s. At its height, over 2 million people collected phonecards.
Many web sites exist that are dedicated to this hobby, some of which offer catalogs and show the stories behind the cards. Colnect is a site providing the world's most extensive online phonecards catalog[
The hobby has been in decline (in some countries) due to the some telecom companies ceasing to supply phonecards


Source: Wikipedia